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Have you ever heard of the term ‘business intelligence’? Perhaps you’ve got a team within your company, or maybe you’re considering the importance of introducing one.

Perhaps you’ve got a team within your company, or maybe you’re considering the importance of introducing one.

What Is Business Intelligence?

Also known as BI, this is a term referring to a wide variety of software applications used to analyse raw data within an organization. It involves data mining, online analytical processing, querying and reporting.

A Business Intelligence Team are therefore responsible for all of the above and for the overall management of data – from the sources it comes from, to interpreting and analysing it in order to get the best for your business. And yes, this involves using big data to produce these amazing curtains and blinds recommendations. They are also closely related to your software development team.

Who Is In A Business Intelligence Team?

Generally this will depend upon the size and the nature of your company or business, however most Business Intelligence Teams perform similar functions and rely on people carrying out set roles. You’ll likely have the following team members:

• Business Project Sponsor
• Business Intelligence Solution Architect
• Business Leader Data Consumer
• Developers
• Designers

The best Business Intelligence Teams are made up of people who really understand how Business Intelligence has the capacity to transform a company. A good team should also have a variety of skill sets and up to date technical know how.

Two Sides

Business Intelligence Teams and the roles within them are often divided between:

• Business side roles ; such as business manager, project manager and data owner.
• Technical (IT) side roles ; such as information architects and database developers

Often the set up of a Business Intelligence Team will change and adapt depending on the company’s growth and success. Bigger budgets often see the recruitment of specialists whereas earlier phases often require members of small teams to take on several roles at once.

Communication Is Key

With such insight into collected data, it’s essential for any Business Intelligence Team to communicate frequently and efficiently with the rest of the business. The team can help to provide up to date information about how the company is performing and suggest recommended changes which could help to increase sales or build stronger relationships with customers.